Stena Line and kids' entertainer team up

Stena Line and a children's entertainer have teamed up to offer advice to parents taking children on car holidays.

The ferry operator has entered into a partnership with Gary Pope, managing director of Kids Industries, which advises companies like Nickelodeon and Disney on how to market themselves to youngsters.

Mr Pope, who is an adviser on children's studies at Oxford University, has listed his ten top tips on keeping children amused during long car journeys which include ferry travel.

"Three absolute musts to have with you on a car holiday are the children's favourite toys or cuddly toy, colouring books and a secret supply of mini surprises," he recommended.

"The surprises can be used to portion out toys, books and games periodically, if and when the journey gets tedious or when arguments start in the back seat."

Mr Pope's tips are available on Stena Line's website, which also gives information about its many routes including its Holyhead to Dublin ferry services.

Holyhead - Dun Laoghaire

1 x Foot Passenger(s) Return

Travelling on: 01/04/2012 - 02/04/2012

£32

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Hook of Holland - Harwich

Car + 2 Return

Travelling on: 15/08/2012 - 17/09/2012

£141

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Hook of Holland - Harwich

Car + 4 Return

Travelling on: 15/08/2012 - 16/08/2012

£196

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* Prices are "from prices" and are indicative only

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